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Industry · Healthcare

Build a healthcare provider directory and run it from your own AI

A healthcare directory helps patients find providers, clinics and specialists near them. Directories.ai stores provider listings with specialty categories and custom fields for credentials, and your AI assistant keeps them complete. It is a directory, not a medical record system: it holds public business information, not patient data.

Directories people build in healthcare

Each of these runs on the same platform. Pick one audience and one area to start; categories and location fields let you widen later.

  • Specialists by city (dermatology, physical therapy, pediatric dentistry)
  • Clinics that accept a given insurance plan
  • Mental health therapists by approach and language
  • Senior care and home health agencies

A starting category structure

Categories become your browse pages and your search landing pages, so give each one a unique intro and FAQs.

  • By specialty
  • By insurance accepted
  • Telehealth available
  • Languages spoken
  • Accepting new patients

Where the listings come from

In the US, the federal NPI registry (NPPES) publishes provider names, specialties and practice addresses, and business searches add websites and phone numbers. Credentials shown on a listing should come from a public source or the provider’s own site.

Contact details are only filled in from a real source, never guessed.

How a directory like this makes money

Directories.ai charges a flat price per directory and takes no cut of what you earn.

  • Featured provider placement by specialty and city
  • Appointment-request forms routed to featured practices
  • Paid enhanced profiles with photos and bios

Launch plan

  1. 1

    Create the directory and categories

    Describe the niche to your AI assistant and let it set up the category tree. The launch-directory playbook walks through the rest.

    create_categoryget_playbook

  2. 2

    Populate it with real businesses

    Start with the free open-data source, or a Google Business Profile source on your own key, and import by search term and city. Imports land as drafts and never duplicate a business already listed. Records you already hold go in with ingest_listings.

    list_listing_sourcesestimate_listing_importstart_listing_importingest_listings

  3. 3

    Check quality before publishing

    Score every listing, merge duplicates and fix the weakest entries first, then publish in one step.

    score_listingsfind_duplicate_listingsset_listings_status

  4. 4

    Invite businesses to claim

    Send claim invites in daily batches with follow-ups, so owners keep their own details current.

    list_claim_outreachinvite_listing_claim

Try asking your assistant

  • “Import physical therapy clinics in Denver, Boulder and Colorado Springs”
  • “Add an “insurance accepted” field and fill it from each clinic’s website”
  • “Write an FAQ for each specialty category answering what to expect at a first visit”

Frequently asked questions

Does Directories.ai store patient information?

No. Listings hold public business details about providers. Don’t collect health information in listing forms.

Can providers correct their own listing?

Yes. Providers claim their listing and you approve the claim before they can edit it.

Keep reading

Ready to run your directory with AI?

MCP access is included on the Growth plan. Pay per directory, cancel any time.